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Titus is a manufacturing business making a range of products, a number of which assist in the assembly of flat-packed furniture. Mitchell Phoenix were asked to run a project to help Titus re-evaluate their business strategy. We worked with the board to develop and articulate a new approach to their business, which centred on the end user (the person who assembled the furniture) rather than Titus’ direct customer. |
As a result of this, Titus needed to create a clear structure and direction for implementing the new strategy. Mitchell Phoenix helped Titus formulate their vision, mission, strategic aims and the values of the organization. Subsequently, Titus redesigned some of their products so that the end user could put furniture together in less time. The redesigned products also lowered the cost of manufacturing the furniture. |
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Attend this course to improve personal attitudes and management style, to get a very structured insight and overview of the psychological aspects of management in order to be able to manage change.
Samo Prodan, Titus International